About Whet Blu NYC



Whet Blu is a New York based outerwear brand that specializes in luxury for less. Our classic approach to design with modern touches help men and women alike show off their individual style and self expression. Set yourself apart from the rest and shop Whet Blu today. 

We also operate and manufacture through our own eco-friendly tannery and factory. Our ability to participate in Social Good campaigns helps us give back to the Earth that provides us with so much. Our factory is also WRAP Approved which consists of rigorous testing to provide the best possible workspace for our employees.